A Facebook Ads Agency that gets you noticed
With over 3 billion monthly active users, Facebook remains one of the biggest advertising platforms in the world. Through strategic audience targeting, eye-catching creative and effective budget management, our Facebook Ads team is able to tap into this huge audience and maximise awareness among people who are most likely to convert.
Increase Awareness and Leads with Facebook Ads
Our Facebook Ads Management Services
The Search Seven team helps businesses get the most from their Facebook advertising campaigns. As the Facebook platform has evolved, so has our expertise, enabling us to deliver successful campaigns for businesses across a diverse range of industries and sectors.
We specialise in Facebook ads across:
- Ecommerce (Shopify, WooCommerce, AdobeCommerce, BigCommerce and more)
- Events and hospitality
- Food & Drinks
- Education
- Travel
- Charities
- Healthcare
Expert Audience Targeting from Facebook Ads Specialists
The Facebook Ads platform allows our team to get highly granular with audience targeting. Unlike traditional advertising channels, which often rely on broad audience targeting, Facebook allows us to ensure your advertising budget is focused on the people most likely to convert.
Our Team Is Able to Target Audiences Based On:
- Demographics
- Location
- Age
- Interests and behaviours
- Custom Audiences (People who have already engaged with your business)
- Lookalike Audiences ( People who share similar characteristics with your existing customers)
How Do Facebook Ads Work? Our Facebook Ads Management Process
Set campaign goals and budgets
We work with you to set clear campaign objectives. This could be brand awareness, website traffic, leads, sales or a combination of these. The team can then work to optimise campaigns based on these set objectives.
Audience targeting
We take the time to understand your ideal customer, then we leverage Facebook's advanced targeting capabilities, building highly relevant audiences to reach the people most likely to convert.
Create engaging creative
Compelling visuals are key to capturing attention in busy social feeds. As Meta continues to roll out AI powered audience targeting, Ad creative is becoming the most powerful factor for performance. We help to create images, videos and carousel ads that stop people scrolling and encourage users to take action.
Write compelling ad copy
We focus on keeping copy short and effective, ensuring call to actions are clearly communicated.
Curate landing page
Facebook ads are only as good as the page it leads to. We ensure your landing pages are fast, mobile-friendly and aligned with your ad messaging to improve conversion rates.
Install tracking and conversion measurement
Using meta ads pixels, we implement tracking and test regularly to ensure performance metrics are being recorded accurately.
Measurement and reporting
We track everything from links clicks, impressions, landing page views through to leads, sales and cost per conversions. We are then able to compare these performance metrics to our pre-set campaign goals and industry benchmarks.
Campaign optimisation
Our Facebook specialists will analyse performance data and make ongoing adjustments to ad structure, audience targeting, creatives and budget splits to continuously improve campaign performance.
Short Term & Always On Facebook Campaigns that Deliver Results
Are you a new business looking to build brand awareness? An established brand with a new product range? Or an ecommerce business running seasonal sales? Facebook ads allow you to launch a campaign and start reaching potential customers almost immediately.
Facebook ads are great for campaigns such as:
- Flash sales and limited time offers (Back Friday, cyber Monday, clearance sales)
- Seasonal promotions (christmas sales, holiday campaigns, back-to-school offers)
- Product launches
- App install campaigns
- Always on campaigns that continuously build awareness and momentum.
Why Do You Need a Facebook Ad Agency?
The Meta Ads platform is constantly evolving, with regular updates bringing new features, tools, and changes to the way campaigns are managed. To ensure your Facebook campaigns remain effective and you get the most out of your ad spend, it’s important to stay on top of these updates and understand how to use the platform to optimise performance.
The Facebook specialists at Search Seven have the expertise and experience to help you navigate these changes, create effective campaigns, and maximise your return on investment.
Our Senior Paid Media specialist, Archie, recently put together this modern blueprint for Meta Ads, providing insights into the importance of staying ahead of platform updates and adapting your Facebook ads marketing strategy to get the best possible results.
Let’s Chat About Your Facebook Ads Strategy