Google Analytics 4 Training

Get to grips with Google Analytics 4 with our comprehensive GA4 training course which will help you make sense of the data you’re seeing. Is your account correctly configured, what does the data mean and what insights can you draw from it to improve your marketing performance?

GA4 Training Agenda

How it works
We will take you through the key principles of GA4 and how it differs from UA.

Using the interface
Get familiar with the new layout and terminology.

Tracking your events
Find out how to migrate your original UA goals and set up new events.

Learn what reports are now available, how to build reports based on your business
goals, and how to segment and analyse your data to get the most out of it.

Glossary & key metrics
Defining the most common metrics used in GA4

We encourage questions throughout, though there will be time at the end of our training sessions for any questions you may have.


Duration: 1 – 1.5 Hours


Ask about our GA4 training today
  • For up to four people per class
  • Our training takes place both online and face to face, depending on your preference.
  • For larger groups please contact us
  • Special rates for charities

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