The S7 Social Impact Index
Building a business that gives back? Let's make sure people know about it.
Your business could be doing some incredible things for charities, communities, and causes close to your heart.
But how clearly does that positive impact come through online?
Introducing the S7 Social Impact Index, a new initiative from Search Seven that helps businesses understand how visible their social impact really is, and where they could do more to showcase the difference they're making.
Because we believe that the more businesses share the good they do, the more they can inspire others to do the same.
Be the first to get your Impact Signal Score
What is the S7 Social Impact Index?
The S7 Social Impact Index is designed to help businesses understand how effectively they're communicating their charitable giving, community involvement, and wider social impact online.
We'll review your website, looking at your homepage and relevant About, CSR, and impact pages, to assess how clearly your social impact comes through.
Your business will receive an Impact Signal Score out of 50, based on five areas, each scored out of 10.
The aim is simple: to help you understand what's working well, what could be more visible, and where there are opportunities to tell your story better.
It's not about judging how much good your business does. It's about how clearly that good is communicated online.
A lower score doesn't mean you're making less of a difference. It could simply mean there's a great story that more people deserve to hear.
Why does social impact visibility matter?
Doing good is one thing. Inspiring others is even better.
We believe businesses have a fantastic opportunity to make a positive difference, whether that's through charity fundraising, volunteering, community projects, or supporting causes that matter to their people.
And we're big believers in being loud and proud about it!
Not for the recognition, but because sharing those stories can inspire employees, customers, partners, and other businesses to get involved.
The more we talk about the good we're doing, the more opportunities we create for others to do good too.
That's what the S7 Social Impact Index is all about.
Search Marketing for Social Good
At Search Seven, giving back has been part of our DNA since we launched in 2011.
We've always wanted to show that businesses can be successful while making a positive difference.
Through our commitment to giving a minimum of 7% of our profits to charitable causes, alongside organising fundraising events and supporting community initiatives, we've helped raise almost £200,000 for charities over the past 15 years.
But our ambition has always been bigger than our own fundraising.
We want to inspire more businesses to give back, support charities, and make social impact a bigger part of what they do.
The Social Impact Index brings together two things we're passionate about: improving online visibility and helping socially conscious businesses make a positive difference.
Search Marketing for Social Good
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Want to take your CSR efforts further?
Our Founder and CEO, Gavin Willis, offers free, informal CSR chats to business owners and teams who want to explore how they could develop their own charitable fundraising and community initiatives. From getting your team involved to launching fundraising events, choosing charity partners, or building a stronger CSR programme, we're happy to share what's worked for us, what we've learned, and a few ideas you could take away. No sales pitch. Just an opportunity to share experiences, swap ideas, and hopefully inspire a little more good.
For enquiries:
Book a meeting with Gav