SEO Training (Beginners)

The world of SEO is always evolving, with Google constantly tweaking their algorithm to deliver a better user experience. From relevancy to authority and trust, in this SEO training course we’ll make sure your site ticks all the right boxes to give it the best chance of ranking within Google.

Duration: Half day

Agenda

  • What is SEO?
  • Ranking algorithms
  • What do Google want?
  • Onsite SEO
    • Google Search Console
    • Crawling & indexing (XML Sitemap & Robots.txt)
    • Internal Linking
    • Site hierarchy
    • Keyword research
    • Meta data
    • Page copy & headings
    • Images & videos
    • Duplicate content
    • Redirects
    • Canonical tags
    • Structured data
    • HTTPS
    • Page speed
    • Mobile
  • Offsite SEO
    • The evolution of links
    • Anchor text
    • Link building strategies & tactics
    • Competitor link analysis
    • Google My Business
  • Useful resources
  • Q&A
Starting from £500 – Ask about our training today
  • For up to three people per class
  • Our training takes places at our seaside offices in Brighton & Hove
  • For larger classes and/or a different venue please contact us

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